Managing tourism and hospitality services: theory and international applications
This book aims to enhance theoretical and practical understanding of quality management in tourism and hospitality. It deals with the core issue of managing customer satisfaction. It focuses on structural issues, particularly competition and collaboration, it builds on the understanding of customer satisfaction and the functioning of industry relationships by reporting and critically analysing examples of improvements to specific tourism and hospitality services. It lists the methods in researching tourism and hospitality service management.
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| Main Authors: | , , , |
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| Format: | Texto biblioteca |
| Language: | |
| Published: |
Wallingford (United Kingdom) CABI
2006
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| Subjects: | TOURISM, SERVICES, MANAGEMENT, TOURISME, SERVICE, GESTION, TURISMO, SERVICIOS, |
| Online Access: | http://dx.doi.org/10.1079/9781845930127.0000 |
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| Summary: | This book aims to enhance theoretical and practical understanding of quality management in tourism and hospitality. It deals with the core issue of managing customer satisfaction. It focuses on structural issues, particularly competition and collaboration, it builds on the understanding of customer satisfaction and the functioning of industry relationships by reporting and critically analysing examples of improvements to specific tourism and hospitality services. It lists the methods in researching tourism and hospitality service management. |
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