Consumers' store choice behavior for fresh food
Consumers' preference for fresh food stores is analyzed. In particular the choice between supermarkets and specialized shops for purchasing fresh food is analyzed. Attention is given to the factors influencing this choice. For this purpose a number of research questions with respect to store choice for fresh foods have been formulated and empirically tested
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| Main Authors: | , |
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| Format: | Article/Letter to editor biblioteca |
| Language: | English |
| Subjects: | consumer behaviour, food storage, home economics, home food preservation, households, consumentengedrag, huishoudens, huishoudkunde, voedselbewaring thuis, voedselopslag, |
| Online Access: | https://research.wur.nl/en/publications/consumers-store-choice-behavior-for-fresh-food |
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| Summary: | Consumers' preference for fresh food stores is analyzed. In particular the choice between supermarkets and specialized shops for purchasing fresh food is analyzed. Attention is given to the factors influencing this choice. For this purpose a number of research questions with respect to store choice for fresh foods have been formulated and empirically tested |
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