The international market for citrus and tropical fruit juices : review and prospects
Although it is difficult to find accurate, reliable statistics, we can nevertheless affirm that the market for practically all citrus juices and all tropical fruit juices is growing slowly but steadily at both the global scale and that of the European Union. The analysis and interpretation of official data and above all permanent contacts with economic operators in the fruit juice sector led us to reaching this conclusion. I shall analyse the European market situation product by product (orange, grapefruit, lemon, pineapple, mango, passion fruit and banana), but it can already be stated that the fruit juice market at the beginning of the twenty-first century is characterised by two new, important trends: 1) business concentration at all levels in the production and distribution chain; 2) the emergence and very rapid development of demand for NFC (Not From Concentrate) and organic products.
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| Format: | article biblioteca |
| Language: | eng |
| Subjects: | E71 - Commerce international, Q02 - Traitement et conservation des produits alimentaires, |
| Online Access: | http://agritrop.cirad.fr/485150/ http://agritrop.cirad.fr/485150/1/ID485150.pdf |
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| Summary: | Although it is difficult to find accurate, reliable statistics, we can nevertheless affirm that the market for practically all citrus juices and all tropical fruit juices is growing slowly but steadily at both the global scale and that of the European Union. The analysis and interpretation of official data and above all permanent contacts with economic operators in the fruit juice sector led us to reaching this conclusion. I shall analyse the European market situation product by product (orange, grapefruit, lemon, pineapple, mango, passion fruit and banana), but it can already be stated that the fruit juice market at the beginning of the twenty-first century is characterised by two new, important trends: 1) business concentration at all levels in the production and distribution chain; 2) the emergence and very rapid development of demand for NFC (Not From Concentrate) and organic products. |
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