SEEING IS BELIEVING: Using Crop Pictures in Personalized Advisory Services
• Identifying crop growth stages and improving yield predictions based on smartphone pictures of fields is feasible and scalable, allowing advisory services to be tailored to individual farmer needs. • Personalized remote advisories based on these pictures (picture-based advisories or PBA) improve farmers’ knowledge of recommended practices. • Farmers report that such advisories help them reduce risk, suggesting that bundling picture-based insurance (PBI) with PBA can improve their adaptive capacity and help to lower insurance premiums. • Bundling PBA with PBI also improves farmer engagement in, satisfaction with, and willingness to pay for the advisories, suggesting strong complementarities between these services.
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| Main Authors: | , , , , , |
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| Format: | Brief biblioteca |
| Language: | English |
| Published: |
International Food Policy Research Institute
2018-09-01
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| Subjects: | climate change, agriculture, food security, |
| Online Access: | https://hdl.handle.net/10568/100212 http://ebrary.ifpri.org/cdm/ref/collection/p15738coll2/id/133017 |
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| Summary: | • Identifying crop growth stages and improving yield predictions based on smartphone pictures of fields is feasible
and scalable, allowing advisory services to be tailored to
individual farmer needs.
• Personalized remote advisories based on these pictures
(picture-based advisories or PBA) improve farmers’
knowledge of recommended practices.
• Farmers report that such advisories help them reduce risk,
suggesting that bundling picture-based insurance (PBI)
with PBA can improve their adaptive capacity and help to
lower insurance premiums.
• Bundling PBA with PBI also improves farmer engagement
in, satisfaction with, and willingness to pay for the advisories, suggesting strong complementarities between these
services. |
|---|