Sensory quality of out-of-home coffees in Sao Paulo, Brazil
Summary A field study was carried out in the largest Brazilian city in order to evaluate the quality of coffee prepared and sold for out-of-home consumption, using a logit model. It was shown that the decision on coffee quality was taken by the coffee house owner or manager based on his perception of the socio-economical class of the consumers, the prevalent gender, the participation of coffee in the invoicing and the coffee brewing method.
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| Main Authors: | , , |
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| Format: | Digital revista |
| Language: | English |
| Published: |
Instituto de Tecnologia de Alimentos - ITAL
2017
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| Online Access: | http://old.scielo.br/scielo.php?script=sci_arttext&pid=S1981-67232017000100400 |
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