MARKETING MARGINS OF PORK MEAT IN MEXICO CITY: 1993 TO 1996
Pork holds third place in consumption and production of fresh marketed meats in México and has a wide marketing margin, which was quantified in this research. The study involves the fresh pork market in Mexico City and its Metropolitan Area. Commercialization costs and yield coefficients of pork were obtained from a sample of six slaughterhouses and a survey of twelve retail butchers in public markets, farmer markets, street markets, butcher shops and grocery stores. The prices of fresh pork and other pork products published from January 1993 to March 1996 by the National System of Marketing Research in México, were used. The results showed that the producer receives lower profits from pork marketing than the other agents participating in the process.
| Main Authors: | , , , , |
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| Format: | Digital revista |
| Language: | spa |
| Published: |
Colegio de Postgraduados
1999
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| Online Access: | https://www.agrociencia-colpos.org/index.php/agrociencia/article/view/1637 |
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