Fresh fruit and vegetable consumption in Uganda : barriers, facilitators and current consumption practices

To inform intervention strategies to improve fruit and vegetable consumption in rural and urban Uganda, this study aimed to better understand the current consumption practices for fresh fruits and vegetables (FFV). It combined a quantitative consumer survey (n=407) with 5 key informant interviews with experts on the subject of consumption of nutritious, safe and diverse FFV. The study describes consumers’ facilitators and barriers towards FFV consumption, safety perceptions of FFV, the way they handle FFV after purchase and their demand for processed FFV. It also provides suggestions for strategies that show potential to drive FFV consumption in Uganda.To inform intervention strategies to improve fruit and vegetable consumption in rural and urban Uganda, this study aimed to better understand the current consumption practices for fresh fruits and vegetables (FFV). It combined a quantitative consumer survey (n=407) with 5 key informant interviews with experts on the subject of consumption of nutritious, safe and diverse FFV. The study describes consumers’ facilitators and barriers towards FFV consumption, safety perceptions of FFV, the way they handle FFV after purchase and their demand for processed FFV. It also provides suggestions for strategies that show potential to drive FFV consumption in Uganda.

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Bibliographic Details
Main Authors: ten Hove, Hermine, Yiga, Peter, Glaser, Julia, Kihangire, Albert
Format: External research report biblioteca
Language:English
Published: Wageningen Centre for Development Innovation
Subjects:Life Science,
Online Access:https://research.wur.nl/en/publications/fresh-fruit-and-vegetable-consumption-in-uganda-barriers-facilita
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