Golden Arches East: McDonald's in East Asia

Incl. bibl.

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Bibliographic Details
Main Author: Watson, James L.
Format: book biblioteca
Language:eng
Published: Ca.
Subjects:Food customs, Food industry, Transnational corporations, Acculturation, Consumers, Cultural anthropology, Cultural change, McDonald's Corporation,
Online Access:https://unesdoc.unesco.org/ark:/48223/pf0000118668
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