Fish trade events: Stimulating innovation and business deals in the region
As a result of a SmartFish value chain assessment undertaken for Dagaa in the region, together with key regional studies regarding supply /demand and trade flows in the region, it was clear that there is a dearth of appropriate fora for producers and buyers to get together in the region and network for increased trade opportunities. This is especially identified as a concern for smaller and emerging producers, who have not reached a size that would enable them to commit resources to wider and mo re regionally oriented marketing initiatives. SmartFish conceptualised a fish trade event to address this gap with the first one was being held in Lusaka, Zambia in April 2012. The idea was to target small producers/ processors and provide an opportunity to connect them with buyers from the region. This intervention achieved a remarkable gathering of approximately 60 producers and traders and provided an environment that allowed participants to increase their business opportunities. This 1st Sma rtFish Trade Event was a pilot with participants from nine different countries mingling, creating opportunities, meeting potential partners and focused on making deals. The event included technical presentations, opportunities to view and taste products, as well as time for business to business discussions. Following this a 2nd SmartFish Trade Event was held, in Entebbe, Uganda in January 2014. The involvement and participation was much larger than the previous event with over 100 participants. It focused on the appropriate mix of buyers and sellers and resulted in 82% of the attendees being either buyers or sellers and the remaining 18% consisting of potential investors, food scientists and journalists. The event also targeted buyers from high demand regional countries, including DRC, Zambia and South Sudan.
| Main Author: | |
|---|---|
| Format: | Document biblioteca |
| Language: | English |
| Published: |
FAO/IOC ;
2014
|
| Online Access: | https://openknowledge.fao.org/handle/20.500.14283/AZ079E http://www.fao.org/3/a-az079e.pdf |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|