The european market for red pitahaya: An evolving niche market

Widely sold in Asia, red pitahaya was unknown on the community market until the mid-1990s. The fruit is still a niche product but imports have increased strongly, particularly in the last two years. The range of supplier countries is growing rapidly. Israel, with a major cost price advantage thanks to sea transport logistics, competes with Asian origins during part of the second half of the year.

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Bibliographic Details
Main Author: Imbert, Eric
Format: article biblioteca
Language:eng
Subjects:E70 - Commerce, commercialisation et distribution,
Online Access:http://agritrop.cirad.fr/526789/
http://agritrop.cirad.fr/526789/1/ID526789.pdf
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