Understanding marketing
The purpose of Prices, products and people is to provide a collection of methods on how to analyse agricultural marketing in developing countries. The focus is on domestic or internal marketing rather than on exports and the authors present a series of applied methods for data collection and analysis. The book is published in cooperation with the International Potato Center (CIP} and is based on papers written by scientists with experience of analysing agricultural markets in developing countries. Intended for researchers working in NARS, the book should also prove useful to teaching professionals and students as well as to development policy analysts concerned with agricultural marketing issues. Prices, products and people edited by Gregory Scott 1995 495pp price UKL35.95 ISBN 1 55587 609 9 Lynne Rienner Publishers, 3 Henrietta St, Covent Garden, London WC2E 8LU Available from CTA to managers of agricultural extension services
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Format: | News Item biblioteca |
Language: | English |
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Technical Centre for Agricultural and Rural Cooperation
1997
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Online Access: | https://hdl.handle.net/10568/48708 http://collections.infocollections.org/ukedu/en/d/Jcta68e/ |
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