One programme too many?

At the end of March 2000 the BBC World Service weekly radio programme 'The Farming World' ended its record-breaking 40-year run. Not that this widely respected programme had run out of steam. No, it simply ran up against the BBC programme planners, who have to constantly juggle the many demands for programmes from a global English-language audience of 60 million, whilst fitting as much as possible into the available broadcasting time of, you got it, no more than 24 hours a day. 'The Farming World' may have stopped, but the world hasn t stopped farming. Stories linked to agriculture and food security are now being incorporated into other programmes on the World Service, notably the environmentally focussed 'One Planet' and 'Science in Action'. The compilers of 'The Farming World' over the last few years, WRENMedia, will continue their work on agricultural information through their article syndication services, rural radio support and the popular CTA-supported website New Agriculturist. The programme compiler who preceded them, David Dixon, is still involved in the same field, managing the journal Appropriate Technology mentioned in the Publications section of this issue of Spore. The world is forever changing, but we know that many Spore readers regret the passing of 'The Farming World', as do many other development professionals. To those who made it happen for all those years, Thank You. To know more: WRENMedia Fressingfield, Eye, Suffolk IP21 5SA, UK Fax: +44 1379 58 67 55 Email: post@wrenmedia.co.uk Website: www.wrenmedia.co.uk/

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Bibliographic Details
Main Author: Technical Centre for Agricultural and Rural Cooperation
Format: News Item biblioteca
Language:English
Published: Technical Centre for Agricultural and Rural Cooperation 2000
Online Access:https://hdl.handle.net/10568/46797
https://hdl.handle.net/10568/99589
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