Research Insights: Indirect Strategies Might Be a Better Way to Address Data Privacy Issues

Willingness to download health applications could be increased by addressing data privacy concerns indirectly. In Mexico, a survey experiment explored different priming prompts and their effect on willingness to download a diagnostic and tracing app. The survey experiment revealed that mentioning government efforts on data privacy can backfire. Surprisingly, reminding people of social media's usefulness did not affect people's willingness to download the app.

Saved in:
Bibliographic Details
Main Author: Inter-American Development Bank
Other Authors: Déborah Martínez Villarreal
Language:English
Published: Inter-American Development Bank
Subjects:Coronavirus, Pandemic, Information Privacy, Mobile App, Contact Tracing, I12 - Health Behavior, D91 - Intertemporal Household Choice • Life Cycle Models and Saving, D62 - Externalities, D90 - Intertemporal Choice: General,
Online Access:http://dx.doi.org/10.18235/0003213
https://publications.iadb.org/en/research-insights-indirect-strategies-might-be-better-way-address-data-privacy-issues
Tags: Add Tag
No Tags, Be the first to tag this record!