Behavioral Economics Guidelines with Applications for Health Interventions

Chronic diseases have risen in prominence in recent years and are now the major cause of morbidity and mortality globally. The rise in rates of obesity and aging populations are two primary drivers of this global trend, which is predicted to continue to rise in the absence of effective interventions. Notably, much of this disease burden is due to individual behaviors such as physical inactivity, tobacco use, poor eating habits, and lack of proper preventive care. The growing field of behavioral economics combines the fields of psychology and economics to present a potentially promising new understanding of the causes for when and why people's short term decisions often undermine their long-term interests, and people's behavior deviates from a fully rational model. This paper shows how, by incorporating these insights, behavioral economics may be used to inform the design of more effective health policies and projects.

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Bibliographic Details
Main Author: Inter-American Development Bank
Other Authors: Jill Luoto
Format: Technical Notes biblioteca
Language:English
Published: Inter-American Development Bank
Subjects:Economy, Disease, Health Care Service, D03 - Behavioral Microeconomics: Underlying Principles, I18 - Government Policy • Regulation • Public Health, Chronic Disease Burden;Nudge Policies;Non-Communicable Diseases (NCDs);Preventive Care;Behavioral Economics;Libertarian Paternalism;Health Promotion,
Online Access:http://dx.doi.org/10.18235/0009206
https://publications.iadb.org/en/behavioral-economics-guidelines-applications-health-interventions
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