The role of middlemen in the marketing of smoked fish in Doron Baga Fish Market, Borno State

This paper examines the role of middlemen in the marketing of smoked fish in Doron Baga fish market of Kukawa Local Government Area of Borno State. Data were obtained from 200 respondents using stratified random sampling technique, with the aid of structured questionnaire. Data were analyzed using descriptive statistical tools. Secondary sources of information were also gathered from research papers, reports and journals. The study revealed that, there are two types of middlemen in the Doron Baga fish market: selling brokers (Dillali) accounting for 75% and buying brokers (Yan acha) 25%. The role played by the selling brokers includes selling for the fishermen with commission, lending money to fishermen and providing security for the unsold fish. Buying brokers assist those that want to buy fish while the buyer gives them little amount of money as commission. Brokers get more clients when the fish during periods of maximum catch. The problems the middlemen face are failure of the fishermen to pay back the money borrowed from the selling brokers while buyers hardly trust the buying brokers.

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Bibliographic Details
Main Authors: Usman, H.M., Shobowale, J.O., Caleb, J.T.
Format: conference_item biblioteca
Language:English
Published: FISON 2009
Subjects:Fisheries, Management, Nigeria, Baga, Middlemen, Fish marketing, freshwater environment, Marketing, Market research,
Online Access:http://hdl.handle.net/1834/38056
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