International marketing opportunities for fresh fruits and vegetables

The paper explains that an in-depth study of the international export market is beyond the scope of this presentation, instead, a broad overview of the world market will be first presented, then Trinidad and Tobago's position in this environment. In this paper, the world should be understodd to be North America and Europe. The rationale is simple, these are the largest markets for tropical fresh produce and have direct commercial air links with Trinidad and Tobago. Then, general market considerations, export opportunities, Trinidad and Tobago on the World Market, the CARICOM market, etc. The paper end with the following: The international market is filled with opportunities to be exploited. To be successful, we must be committed to that goal. The export market is extremely demanding. There are no easy and quick fortunes to be made. Export is a long term proposition, only through commitment can we hope to succeed. (MIBA)

Bibliographic Details

Main Authors:	81683 Joseph, M., 105855 Planella, I., 117562 Seepersad, M., 1280 IICA, Port-of-Spain (Trinidad y Tobago), 4387 Central Marketing Agency, St. Augustine (Trinidad y Tobago), 21034 West Indies Univ., St. Augustine (Trinidad y Tobago), 14658 Ministry of Food Production, and Marine Exploitation, St. Augustine (Trinidad y Tobago), Workshop on Post Harvest Handling of Horticultural Commodities for Export St. Augustine (Trinidad y Tobago) 25-27 Jun 1990
Format:	Texto biblioteca
Language:	eng
Published:	St. Augustine (Trinidad y Tobago) 1990
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