George Gallup

George Horace Gallup (November 18, 1901 – July 26, 1984) was an American pioneer of survey sampling techniques and inventor of the Gallup poll, a statistically-based survey sampled measure of public opinion. Provided by Wikipedia
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    Public opinion research; introduction: the next twenty years
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    Les Recherches sur l'opinion publique, introdution: les vingt années à venir
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    UNESCO


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