Entrepreneurship, business and economics. V. 1: Proceedings of the 15th Eurasia Business and Economics Society Conference

This volume of Eurasian Studies in Business and Economics focuses on latest results from entrepreneurship and SME research, Human Resources, along with a focus on the Tourism industry. The first part deals with topics ranging from entrepreneurial intentions, social entrepreneurship and technological entrepreneurship to EU policies such as the 7th Framework program. Bridging the themes, the second part on Human Resources and General Management deals with human capital issues, labor force education, employer branding and aligning HR practices to knowledge management outcomes. The third part in particular concentrates on the tourism industry in exploring innovative marketing strategies, WEB 2.0 Challenges, tourism product innovation, and success in international markets.

Bibliographic Details

Main Authors:	Bilgin, M.H. 1423211772149 (ed.), 1423211772158 Eurasia Business and Economics Society Conference Lisbon,(Portugal) 8-10 Jan 2015 eng 15, 1423211772156 Danis, H. (ed.)
Format:	Texto biblioteca
Language:	eng
Published:	Cham (Switzerland) Springer International Publishing AG 2016
Subjects:	entrepreneurship, small and medium enterprises, business management, labour market, decision making, tourism, case studies,
Online Access:	https://link.springer.com/content/pdf/10.1007%2F978-3-319-27570-3.pdf
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