From print to screen: changes and challenges facing the Brazilian publishing industry
The publishing industry is at a turning point. Facing the first major disruptive innovation in five centuries, its long-established structure and business model are at stake. Building on literature based on the pitfalls for incumbents, we interviewed key executives from the major publishers in Brazil to understand their perspective. We find that not only are they facing those pitfalls, but we also propose a new one, The Industry View Trap, concerning challenges created by convergence, the difficulty to deal with changes in the ecosystem and the fact that the very definition of the industry you're part of might have changed.
Saved in:
Main Authors: | Rodrigues,Marco Aurélio de Souza, Chimenti,Paula, Nogueira,Antonio Roberto Ramos, Hupsel,Luiz Felipe, Repsold,Andrea |
---|---|
Format: | Digital revista |
Language: | English |
Published: |
Departamento de Administração da Faculdade de Economia, Administração e Contabilidade da Universidade de São Paulo
2014
|
Online Access: | http://old.scielo.br/scielo.php?script=sci_arttext&pid=S0080-21072014000300005 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Agronomia Colombiana stops publishing in printed form
by: Parra Quijano, Mauricio
Published: (2022) -
Printed and published in Africa: an exhibition of books in print submitted by 200 African publishing houses at the 32nd Frankfurt Book Fair
by: German Booksellers' and Publishers' Association (Germany FR). Exhibition Dept, et al. -
Silk screen color printing /
by: Sternberg, Harry, et al.
Published: (1942) -
The silk screen printing process /
by: Biegeleisen, J.I., et al.
Published: (1941) -
Survey of the preparation, publishing and printing of educational materials for the Caribbean
by: MacPherson, John
Published: (1986-03)