Proposal of a Diagnostic Tool for Evaluation of the Organization, Marketing and Financial Areas in Food Processing and Marketing Centers (Ceproma)

Proposal of a Diagnostic Tool for Evaluation of the Organization, Marketing and Financial Areas in Food Processing and Marketing Centers (Ceproma)

The Ceproma program was born from the National Food Program. These are business centers administered by small farmers organizations for food industrialization and food marketing, and has the purpose of motivated the small farmers, improve the rural peasant economy and basic food availability, and develop innovated ideas. This diagnosis proposal pretends to support institutional and organization necessities of a Ceproma evaluation tool and make short and long-term decisions. The evaluation tool is based on three areas: organization, marketing and finances. Due to the nature of the Ceproma Program, the evaluation contains a social focus but with economic requirements that each Ceproma has to satisfy to stay in the market. Therefore, the evaluation tool has a mixed nature, considering the social importance and satisfy economic and production requirements.

Saved in:
Bibliographic Details
Main Author: Gamboa Naranjo, Melissa
Format: Digital revista
Language:spa
Published: Escuela de Agronegocios, Tecnológico de Costa Rica 2018
Online Access:https://revistas.tec.ac.cr/index.php/eagronegocios/article/view/3644
Tags: Add Tag
No Tags, Be the first to tag this record!
id oai:ojs.pkp.sfu.ca:article3644
record_format ojs
spelling oai:ojs.pkp.sfu.ca:article36442020-08-25T20:46:42Z Proposal of a Diagnostic Tool for Evaluation of the Organization, Marketing and Financial Areas in Food Processing and Marketing Centers (Ceproma) Propuesta de una Herramienta de Diagnóstico para Evaluación de las Áreas de Organización, Comercialización y Financiera en los Centros de Procesamiento y Mercadeo de Alimentos (Ceproma) Gamboa Naranjo, Melissa Ceproma diagnosis organization marketing finance rural development rural organization Ceproma diagnóstico organización comercialización finanzas desarrollo rural organización rural The Ceproma program was born from the National Food Program. These are business centers administered by small farmers organizations for food industrialization and food marketing, and has the purpose of motivated the small farmers, improve the rural peasant economy and basic food availability, and develop innovated ideas. This diagnosis proposal pretends to support institutional and organization necessities of a Ceproma evaluation tool and make short and long-term decisions. The evaluation tool is based on three areas: organization, marketing and finances. Due to the nature of the Ceproma Program, the evaluation contains a social focus but with economic requirements that each Ceproma has to satisfy to stay in the market. Therefore, the evaluation tool has a mixed nature, considering the social importance and satisfy economic and production requirements. Los Ceproma nacen a partir del Programa Nacional de Alimentos. Estos son centros de negocios administrados por organizaciones de pequeños productores para el procesamiento y mercadeo de alimentos, y tienen el propósito de motivar a los pequeños productores, mejorar la economía rural campesina y la disponibilidad de alimentos básicos, y desarrollar ideas innovadoras. La presente propuesta para diagnóstico pretende dar respuesta a necesidades institucionales y organizacionales de una herramienta para la evaluación de los Ceproma y toma de decisiones estratégicas de corto y largo plazo. La herramienta se basa en 3 áreas específicas: organización, comercialización y área financiera. Debido a la naturaleza del proyecto Ceproma, la evaluación de los mismos conlleva un enfoque social con requisitos económicos que los Ceproma deben de cumplir para mantenerse en el mercado. Por lo tanto, la herramienta es de naturaleza mixta, tomando en cuenta su importancia social y cumplimiento de requisitos económicos y productivos. Escuela de Agronegocios, Tecnológico de Costa Rica 2018-06-28 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion paper artículo application/pdf text/html application/pdf https://revistas.tec.ac.cr/index.php/eagronegocios/article/view/3644 10.18845/rea.v3i2.3644 e-Agronegocios; Vol. 3 Núm. 2 (2017): Julio-Diciembre, 2017 2215-3462 2215-3462 spa https://revistas.tec.ac.cr/index.php/eagronegocios/article/view/3644/3264 https://revistas.tec.ac.cr/index.php/eagronegocios/article/view/3644/3637 https://revistas.tec.ac.cr/index.php/eagronegocios/article/view/3644/3659 Derechos de autor 2018 Revista e-Agronegocios http://creativecommons.org/licenses/by-nc/4.0
institution TEC CR
collection OJS
country Costa Rica
countrycode CR
component Revista
access En linea
databasecode rev-eagronegocios-cr
tag revista
region America Central
libraryname Sistema de Bibliotecas del TEC Costa Rica
language spa
format Digital
author Gamboa Naranjo, Melissa
spellingShingle Gamboa Naranjo, Melissa
Proposal of a Diagnostic Tool for Evaluation of the Organization, Marketing and Financial Areas in Food Processing and Marketing Centers (Ceproma)
author_facet Gamboa Naranjo, Melissa
author_sort Gamboa Naranjo, Melissa
title Proposal of a Diagnostic Tool for Evaluation of the Organization, Marketing and Financial Areas in Food Processing and Marketing Centers (Ceproma)
title_short Proposal of a Diagnostic Tool for Evaluation of the Organization, Marketing and Financial Areas in Food Processing and Marketing Centers (Ceproma)
title_full Proposal of a Diagnostic Tool for Evaluation of the Organization, Marketing and Financial Areas in Food Processing and Marketing Centers (Ceproma)
title_fullStr Proposal of a Diagnostic Tool for Evaluation of the Organization, Marketing and Financial Areas in Food Processing and Marketing Centers (Ceproma)
title_full_unstemmed Proposal of a Diagnostic Tool for Evaluation of the Organization, Marketing and Financial Areas in Food Processing and Marketing Centers (Ceproma)
title_sort proposal of a diagnostic tool for evaluation of the organization, marketing and financial areas in food processing and marketing centers (ceproma)
description The Ceproma program was born from the National Food Program. These are business centers administered by small farmers organizations for food industrialization and food marketing, and has the purpose of motivated the small farmers, improve the rural peasant economy and basic food availability, and develop innovated ideas. This diagnosis proposal pretends to support institutional and organization necessities of a Ceproma evaluation tool and make short and long-term decisions. The evaluation tool is based on three areas: organization, marketing and finances. Due to the nature of the Ceproma Program, the evaluation contains a social focus but with economic requirements that each Ceproma has to satisfy to stay in the market. Therefore, the evaluation tool has a mixed nature, considering the social importance and satisfy economic and production requirements.
publisher Escuela de Agronegocios, Tecnológico de Costa Rica
publishDate 2018
url https://revistas.tec.ac.cr/index.php/eagronegocios/article/view/3644
work_keys_str_mv AT gamboanaranjomelissa proposalofadiagnostictoolforevaluationoftheorganizationmarketingandfinancialareasinfoodprocessingandmarketingcentersceproma
AT gamboanaranjomelissa propuestadeunaherramientadediagnosticoparaevaluaciondelasareasdeorganizacioncomercializacionyfinancieraenloscentrosdeprocesamientoymercadeodealimentosceproma
_version_ 1763178544218767360

Similar Items