The mechanism of the social norms' influence on consumer decision making: A Meta-analysis
Digital supplements for: Melnyk, V., van Herpen, E., Jak, S., & van Trijp, H. C. M. (2019). The mechanisms of social norms’ influence on consumer decision making: A meta-analysis. Zeitschrift für Psychologie, 227(1), 4-17. http://dx.doi.org/10.1027/2151-2604/a000352
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Main Authors: | , , , |
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Format: | Dataset biblioteca |
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Wageningen University & Research
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Subjects: | behavior, descriptive norm, injunctive norm, intention, meta-analysis, social norm, |
Online Access: | https://research.wur.nl/en/datasets/the-mechanism-of-the-social-norms-influence-on-consumer-decision- |
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